Straight talk about community, behavior and owning what you build.

New articles every Tuesday and Thursday.

1. Nov 5, 2026
   Owning vs rentingRenting vs owning your community: what it really costs youRenting is how most communities start. Here's when it quietly starts costing more than the monthly fee.
   4 min read
2. Nov 3, 2026
   Platform comparisonsKajabi vs a custom platform: when your community outgrows the all in oneKajabi is a strong all in one, and here's how to tell when your community needs a home built around your people.
   5 min read
3. Oct 29, 2026
   Behavioral dataWhat behavioral data really is, and why it isn't creepyBehavioral data is noticing what people do, not only what they say. Done right, it helps a coach reach someone before they disappear.
   5 min read
4. Oct 27, 2026
   Platform comparisonsSkool vs a custom platform: simple is great, until it isn'tSkool makes starting a paid community easy, and here's how to tell when your members need more than one shared layout.
   5 min read
5. Oct 22, 2026
   Security and privacyWhy we don't vibe code platforms that hold people's dataAI app builders are great for prototypes. A platform holding private information about people needs guards you can't see from the front end.
   6 min read
6. Oct 20, 2026
   Platform comparisonsMighty Networks vs a custom platform: renting a great house is still rentingMighty Networks gives hosts real data ownership and strong tools, but you're still living in a house someone else designed.
   5 min read
7. Oct 15, 2026
   Behavioral dataYour members won't tell you they're leaving. They'll show you.Members rarely announce they're leaving. They drift. Here are the quiet signals that come first, and why your reach out matters most.
   5 min read
8. Oct 13, 2026
   Platform comparisonsCircle vs a custom platform: polished, flexible, and still not yoursCircle is a polished, flexible community platform. Here's where it shines, where growing communities feel the edges, and what owning changes.
   6 min read
9. Oct 8, 2026
   Owning vs rentingSeven signs you've outgrown your community platformIf your Tuesdays look like this, your platform may be running your business instead of the other way around.
   5 min read
10. Oct 6, 2026
    Platform comparisonsTeachable and Thinkific vs a custom platform: courses are not a communityTeachable and Thinkific are great at teaching. Here's where a growing community outgrows a course tool, and what a custom platform changes.
    6 min read
11. Oct 1, 2026
    AI and peopleAI adoption is a people problem, not a technology problemTools roll out, behavior stays the same, and the investment stalls. The fix starts with people, then process, then platforms.
    5 min read
12. Sep 29, 2026
    Platform comparisonsFacebook Groups, Slack and Discord vs a custom platform: what free really costsFree spaces are where many communities are born. Here's what they do well, and where the real cost shows up as you grow.
    6 min read
13. Sep 24, 2026
    Managed agentsVirtual teammates: what managed agents actually do (and what they don't)A virtual teammate is a helper with one clear job. Here are the eight jobs, what managed means, and the lines they never cross.
    4 min read
14. Sep 22, 2026
    CommunityThe AI to worry about isn't robots. It's the feed.The AI I worry about isn't a robot. It's the feed that learns what keeps you scrolling. Here's where I draw the line.
    5 min read
15. Sep 17, 2026
    Platform comparisonsEvery community platform, ranked against a custom buildWe scored nine community platforms on the five things a growing community needs most, then set them next to a custom build.
    7 min read